YouTube ads
Pre-roll video ad
A pre-roll ad is a promotional video message that plays before the content the user has selected. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad. Influencers might request voiceovers from you (in case of requirement).
The duration of the ad varies from 10 to 30 secs.
Reference link:
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L Shaped banner and Logo ad
The video will portray a digital L-shaped banner with the brand ad shown at least 3 times and 5 seconds each. The brand's logo will be displayed in the corner throughout the video. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad. The duration of the ad varies from 10 to 15 secs
Reference link:
Explainer ad
Influencers personally appear and explain the product and its uses, features, or how to use it. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad. The placement of the advertisement is in the beginning or first half of the video's content. The duration of the ad goes up to 1 minute
Reference link:
Post-roll video ad
A post-roll ad is a promotional ad video that appears at the end of the video as credits that the user has selected to play. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad. Influencers might request voiceovers from you (in case of requirement). The duration of the ad varies from 10 to 30 secs.
Reference link:
Dedicated video ad
The whole video is dedicated to the brand, explaining the product/service as per the brand’s requirements. The time can be decided as per the brand's requirements. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad. Duration of the ad extends throughout the whole video.
Reference link:
Short ad
Within 60 seconds as YouTube shorts, the influencer will describe the brand, product/service, or produce their own idea film about the product/service. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad. The duration of the ad is 60 seconds
Reference link:
Customized Integrated ad
By including certain leads connected to the company, the Influencer smoothly incorporates the brand's content into the video. It's preferable to hand over the remaining creation to Influencers who can deliver it more effectively and understand their target. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad. The placement of the advertisement is in between the beginning half of the video
Reference link:
For Instagram Platform
Instagram Reel ad
The influencer will discuss the company, the product or service, or create their own idea video about it in a 60-second Instagram clip. The Influencer also has to include the reel in their story. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad. The duration of the ad is 60 seconds.
Reference link:
Instagram post ad (Single/carousel)
The influencers will upload one or more images on their Instagram page along with the description and caption provided by the sponsors. The Influencer also has to include the post in their story. Advertisers are advised to provide the advertisement text, graphics, and materials required for the ad.
Reference link:
https://www.instagram.com/p/Cdkf3rcLXXk/?utm_source=ig_web_copy_link
